A lovely twist on the question ‘Is the grass always greener over the fence?’. Well, in this case and as far as LeasePlan is concerned, yes - yes it is.

With eDMs clogging up everyone’s daily email, LeasePlan often takes a more personal route with its DM campaigns.

A memorable and usable patch of green ‘buckwheat’ grass invites customers to consider a new leasing company - along with a few handy recipes.